Yes, I am adding to the virus...

...but I am doing so from a marketing angle. I am not sure that Dominos, who is behind this campaign, will be very successful with it but, what do you think?

In a way I applaud them for the attempt and it is a bit clever but, were people fooled and if so, might they think they have been deceived into watching an ad? Does trickery make for a good brand message? Does Dominos care?

Thoughts People?

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