Christopher S. Penn
In his usual eloquent manner, Mr. Penn lays down the laid down the law for the eager podcampers.
"Every experience contains the enlightenment for which we seek"-- doubly true at podcamp
VON is Free!
The Transparency Manifesto
- Who are you online?
- The nature of community
- Words need to be followed by actions
References the Scoble Debacle
- no control PR
- The balance between transparency and full disclosure
- Snarkicons ;)
- Community means taking the hard and difficult step
- when you blog it is a press release
- references Ben and Jerry's PR tactics (I really am not that familiar, I should learn more)
- John Mackey CEO of Whole Foods
- "The Cult Of Objectivity"
Hello Podcamp Boston Bloggers